Policy wins are only half the battle. Let’s work together to win the war.

One Billion Machines is a program and product design studio and consulting shop built to support the “wartime effort” to address the climate crisis through rapid, equitable electrification of the 120M+ households in the U.S.  We help startups, utilities, nonprofits, and government agencies develop and implement new programs and launch new products.

Our Services

  • Project-based consulting from early program design, RFP and proposal development, to ME&O strategic planning and execution

  • Fractional CxO services

  • Product Strategy, Product Design, and/or Product Marketing in partnership with Little Universe (full service software design and build) and Tend Labs (product studio + incubator).

Who We Are

Jeff Coleman founded 1B Machines in early 2022 to start exploring how to help scale residential electrification in the U.S.

Prior to that, Jeff developed, designed, and led the marketing, outreach, and education efforts for the biggest climate equity incentive programs in the U.S. as Vice President of Outreach at GRID Alternatives. From residential rooftop solar to EV chargers and heat pumps, Jeff has a broad and deep understanding of the challenges of implementing incentive programs at scale, reaching communities with the greatest barriers to adoption, and collaborating across a vast and often messy stakeholder landscape when time is of the essence.

We believe that the climate crisis calls us to figure out how to center equity and move quickly. We don’t have the luxury of being able to choose one or the other.

Get In Touch

⚡️ If you are already working on accelerating the equitable clean energy and electrification transition and want to learn more about how we can help, get in touch!